Saturday, February 28, 2009

Web Apps on the phone

If you are online on the PC, it is very easy to set up a new browser tab to open, a quick look or a friend an instant messaging message to send. Ditech Networks, a telecom equipment from Mountain View, California, will now similar functionality via telephone to offer: The company has developed a technology that enables users specific applications directly in a cell phone conversation can call.
The boundaries between the Internet and the traditional phone system to blur in recent years more and more. Voice over IP allows language in addition to various other types of data traffic over the normal network to transport. Smartphones, allowing easier access to the Web possible, offer a first language input options - as Google iPhone application in the program, when you vote in accordance with its online content may be used. Also available: Memo functions, the language of "live" show - the start-up Jott offers a service that consists of audio input makes texts.
Ditech hopes that his technique with numerous other applications via mobile phone use, without having the client device from the ear would have to take. "We make phone calls, voice and finally a genuine digital technology," said CEO Todd Simpson. Ditech The system is called "mStage" platform and is a software layer designed to mobile service providers in their network can integrate. MStage Once installed, a user can, for example, in a conversation over a business lunch by the same vote after the next looking for a pizzeria. A descriptor, such as the name of a pizza chain, immediately triggers a menu from which the user can select search application, which results in the telephone conversation by voice output. The platform can also short message that only the user hears the call into account - for example, that there is now an important date is pending.
To demonstrate the capabilities of Ditech mStage has a suitable application for the social network Facebook was created. If the platform integrates with the operator, this Web App friends indicate whether a user and then just phoned messages to weitervermitteln him. This could, according to Simpson, for example, be used, a fast friend on the evening eating plans to inform without his conversation entirely to interrupt.
A major challenge in creating such a system is the need to first create a large number of calls to scan for relevant commands to "hear". "The voting process takes place in real time," says Simpson. "We wanted a service that everyone at any time can be used. Therefore, the software at each interview, the network will take part." Ditech had given to a technology, which the company previously to improve the voice quality of mobile phone calls had developed. The first had to scan the overall communication to appropriate audio optimization measures.
Despite the processing of so many phone calls, the privacy of the user at all times maintained. Hossein Eslambolchi, technical advisor to the company, stressed that the analysis itself recorded conversations never would. Users could also lay down rules, when access is mStage and when not. In addition, activate the system only if it perceives a key concept. Also would be only the truly desired by the user application called.
Rebecca Swensen, analyst at IT market researcher IDC, says that the communications industry is due to the increasing number sprachaktivierter Web applications at a turning point. Thus, the British Telecom recently, the Internet telephony company . That was a sign that major telecom companies are currently in the direction of Web-based technology. "The traditional carriers have begun seriously to understand that they must do something to catch up."
Ditech mStage platform for mobile operators could be quite interesting, because it's the network to third party applications opens. At the same time but yet a sufficiently high degree of control by the operator - such as what services they offer and how well protected they should be. The question was, however, finds Swensen, whether people were ever ready, these new services: "The consumer behavior is the biggest hurdle."
Company Chief Simpson stated that there is mStage platform in about three months for testing the network. End users will only see the service as soon as Vodafone or T-Mobiles of this world is for him to decide. At the Mobile World Congress in Barcelona Ditech Networks already tried once to attention with his novel technique to attract attention.

No comments: